About Roots & Pantry
Hi, I'm Jason.
As a family we love to cook and enjoy food together. Living in Wellington, Shropshire, gives us access to farm-fresh produce and locally made food from vendors at the markets and fairs. We even try to grow our own veg, and we harvest honey from the beehives in our back garden.
Our family recipes used to be everywhere: handwritten cards, screenshots, bookmarked websites and photos spread across everyone's phones. Since I've spent my career in IT and cyber security, I decided to build us a private family recipe website. Now the whole family uses it, from the grandparents to the kids, and the photos on this page come from it.
While shopping for ingredients, I kept thinking about the brilliant small producers around Shropshire that most people never hear about. Farms, bakers, cheese makers and market stalls, all competing with the supermarkets.
So I put the two together. Roots & Pantry gives families a free, private cookbook, and gives local producers a free way to reach those families right when they're deciding what to cook.
What I believe
- Food brings families together. Recipes are part of a family's story.
- Local is better. Money spent with independent producers stays in the community.
- Privacy matters. No advertising trackers, and I'll never sell your data.
- Everyone should be able to use it, whatever their age or ability.
Why it's free
This project aims to bring families together while promoting local producers, so it must always be free for anyone to use. Producers can leave a voluntary tip if the site is sending customers their way. If optional extras for producers ever help cover costs, they'll be clearly labelled and never based on tracking anyone.
Who's behind it
Roots & Pantry is a trading name of BMS Cyber Defence Ltd, my small cyber security company. That's why privacy and security are built in from the start, not added later.
I'd love to hear from you: hello@rootsandpantry.co.uk.
Faces in the family photos are blurred until everyone has agreed to be shown.